The Bug Company Wins Pet Business Magazine's 2007 Industry Award

New Reptile-Life™ Food and Supplements Line Voted Top Product

HAM LAKE, MINN. - The Bug Company, a Minnesota-based innovator in reptile nutrition, was recognized by Pet Business magazine with an Industry Recognition Award for their new Reptile-Life™ food and supplements product line. The Reptile-Life line was voted the Top Reptile Food Product by the industry trade publication's pet retailer readers.

The Reptile-Life™ line includes 18 items that are a state-of-the art blend of science and nature designed to optimize the health and well-being of reptiles. The Bug Company created species-specific foods that even the most finicky reptiles find irresistible, a highly unusual quality in reptile foods available today.

Another industry-changing product from The Bug Company

The Bug Company is known in the pet products industry for creativity and product innovations: most notably BugBox! crickets, which transformed a messy, inconvenient commodity product into a packaged good. "When we began to consider expanding our product line to include dry food and supplements, I wanted to make sure any new products we developed would be breakthrough products, not just me-too products. We've done our homework, and Reptile-Life products are changing the way people feed and care for their reptiles," said Gordon Vadis, President of The Bug Company.

ABOUT THE BUG COMPANY

The Bug Company has been serving the finest live products for more than 50 years. The company's flagship product is BugBox!™ crickets - a pre-packed system that provides buyers and sellers a more convenient and cost-effective way to buy and sell crickets. The Bug Company also offers mealworms, superworms and waxworms and now the award-winning Reptile-Life nutrition products. For more information, visit www.ebugco.com.

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